Saturday, 8 December 2012

Band Promotion

Band Promotion Details
Before ASI, there was no paper based resource for finding promotional products or their suppliers. Small sales people relied on separate paper catalogs from individuals from each individual supplier. In 1950, promotional product salesman Joseph Segel created his own directory called the Advertising Specialty Register and started the company Advertising Specialty Institute. In 1964, the company was sold to Maurice Cohn, whose family still owns the company today.[2]ASI Numbers"ASI numbers" are unique identification codes assigned to due-paying ASI members by the ASI organization. The ASI number is a substantial revenue generating inititaive for ASI and is promoted to the supplier and products. It is recognized by around 20% of promotional product distributors.[3] The ASI number is similar to the PPAI number that is offered by the primary not for profit organisation of the same name. It provides an easy way for distributors to classify and record different promotional products and suppliers in their sales records.
Other ASI Features
Band Promotion
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Band Promotion
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